Before beginning any design process, social media campaign, or email marketing campaign we recommend answering these questions.
#1
What is your website’s main message?
#2
What do you need your website to do?
#3
Who is your audience?
#4
What type of site do you want?
#5
Who are your competitors and what are their websites?
#6
What are the website addresses of sites you like?
#7
Does the site re-launch need to coincide with a product launch or any other important milestone?
#8
How often do you need to update the site?
#9
Do you need a content management system and will several people be editing the site?
#10
Do you have particular type of photos you want to use?
#11
Describe the style of website you are looking for?
#12
What bugs you the most about websites?
#13
Do you need social media tools built in, like YouTube, Facebook, Twitter, LinkedIn, etc.
#14
Do you need the website to tie into any particular 3rd party applications?
#15
What colors do you want to use?
#16
Do they match the store’s color scheme?
#17
Do you have any specifications?